If you already understand SEO, then you’ll understand the importance of content and link building for increasing the visibility of a website in the search results. However, often when link building is discussed, it is the process of acquiring links from high-quality websites that gives your website more authority. The process of link building can […]

Over recent weeks we have seen an acceleration of the trends which people have been reporting since the middle of 2012, where the value of links to a site are changing dramatically. . Google seems to have decided that by using multiple algorithms at the same time to help determine the correct order in which […]

Over the weekend Interflora started to reappear in searches for their brand name and more crucially the keywords that drive the most revenue, although further down the rankings than they previously were. The implication here is that the penalty is over but their positions seem to have been reset to where they would have been if they had not been trying to boost their position through the […]

http://www.seomoz.org/blog/scaling-link-building-whiteboard-friday Link building can be the most tedious and time-consuming task of SEO. At least, that’s how a lot of people feel about it. Ever want to know how to scale link building to avoid the pitfalls of wasted time and effort? This week, Tom Critchlow from Distilled interviews Ross Hudgens, an SEO currently working […]