Last week, Google announced they were introducing a new feature to Google Images that will present advertisers with more opportunities to engage with users. The new feature allows advertisers to use sponsored images, that the user will be able to interact with, to receive details of the buyable products within the image. If you’re familiar […]

If you want to understand what people are searching for and how this relates to your business, you need to understand keywords. Keywords are words and phrases that describe the topics you write about whilst also identifying what people are searching for. It’s incredibly important to undertake keyword research to be able to bridge the […]

At Aqueous Digital, search never sleeps, and neither does Google.  Google is consistently reviewing its methods of ranking and how users employ SEO techniques. The result is to provide the best user experience by ensuring the correct information is displayed when searches are made. 2018 saw multiple algorithm changes that impacted SEO such as: Brackets […]

Over the Christmas and New Year period, Aqueous Digital will be operating on skeleton staff.  This means, general support will be available but to a very limited degree.  Please find below our operating hours:- When closed, email only to:agency@aqueous-digital.co.uk Monday 24th December – ClosedTuesday 25th December – ClosedWednesday 26th December – ClosedThursday 27th December – […]

According to the 2018 Global Digital Report, more than 3 billion people around the world now use social media, which is a 13% increase year-on-year. The popularity of social media has expanded beyond personal use, with businesses using the platforms as a cost-effective solution to their advertising requirements. There are a lot of articles which […]

In July 2018, Google began updating the PPC dashboard on Google AdWords whilst transitioning to new Google Ads format. The overarching view was that the core functionality was not changing and instead the transition was more of a rebranding. Google’s approach behind renaming AdWords was sparked by encouraging businesses to exceed words and seek out […]

In 2016 Google implemented its mobile first index, a development that strived to make the web more mobile friendly and keep up to date with online user behavioural trends. This release has been a worry to many business owners who often struggle to understand the importance of SEO on their existing desktop sites. To help […]